Terms of Service for Dow Chiropractic and Acupuncture

Effective Date: October 30th, 2024

Last Updated: May 29, 2025

Welcome to Dow Chiropractic and Acupuncture. By accessing our website, services, or digital communications (including but not limited to online forms, appointment scheduling, and Facebook Ads), you agree to comply with and be bound by these Terms of Service and our Privacy Policy. If you do not agree to these terms, please refrain from using our services.


1. Acceptance of Terms

By accessing our site or using our services, you affirm that you are at least 18 years old (or have parental/guardian consent) and agree to be legally bound by these Terms. We may revise these Terms at any time. Continued use after updates constitutes your agreement to the new terms.


2. Services Provided

Dow Chiropractic and Acupuncture provides professional services including:

  • Chiropractic adjustments

  • Acupuncture treatment

  • Therapeutic modalities and exercises

  • Nutritional and lifestyle counseling

  • Wellness evaluations and recommendations

  • Educational content via our website, emails, and social media

All services are delivered in accordance with applicable state and federal laws. Services do not substitute medical advice from your primary physician.


3. Patient Responsibilities

You agree to:

  • Provide accurate and complete health history and information

  • Follow your recommended care plan to the best of your ability

  • Inform our office promptly of changes to your condition or contact information

  • Attend scheduled appointments and notify us promptly of cancellations

  • Consult your primary care provider before starting or stopping any treatment


4. Payment, Fees, and Insurance

You are financially responsible for all services received. We accept cash, credit/debit cards, HSA/FSA cards, and participating insurance plans.

  • Please verify your insurance coverage before treatment

  • Copays and deductibles are due at the time of service

  • Outstanding balances must be paid promptly to avoid collection procedures


5. Cancellation & Missed Appointments Policy

We require 24 hours’ notice for cancellation or rescheduling of appointments.

  • No-shows or late cancellations may incur a fee of $35

  • Repeated missed appointments may result in scheduling restrictions


6. Privacy and Confidentiality

Your health and personal information is protected under HIPAA and our Privacy Policy. We do not share your identifiable health information without your consent unless required by law. By using our digital tools (such as online forms or Facebook Ads), you consent to the use of anonymized tracking tools unless you opt out.


7. Use of Website and Digital Communications

Our website and ads may include educational content, appointment scheduling, and contact forms. These are provided for informational purposes only and do not create a doctor–patient relationship.

You agree not to:

  • Use our website or communications for unlawful or harmful purposes

  • Attempt to breach or bypass security of any systems or data

  • Upload harmful or false information

We use cookies and analytics tools (e.g., Facebook Pixel, Google Analytics) to improve user experience. See our Privacy Policy for full details.


8. Limitation of Liability

To the fullest extent permitted by law, Dow Chiropractic and Acupuncture and its providers are not liable for any indirect, incidental, consequential, or special damages arising from your use of our services or website, including decisions made based on our educational content.

All healthcare decisions are ultimately your responsibility. We recommend that all patients consult their primary care physician before starting new therapies.


9. Governing Law and Jurisdiction

These Terms are governed by the laws of the State of Wisconsin. Any disputes shall be resolved in the state or federal courts located in Dane County, Wisconsin.


10. Contact Us

For questions about these Terms or your care:

Dow Chiropractic and Acupuncture
Madison, Wisconsin
📞 (608) 233-3588
📧 info@dowchiropractic.com